Our designer, Melinda Tóth is constantly on the lookout for inspiration which can emerge from many sources. It can come from movies, paintings, architecture, literature and of course more often than not, iconic fashion moments of the present and past. 

Nevertheless, it’s important to note that we wholeheartedly reject trend cycles. We believe in the power of personal style that is continuously influenced by current and past fashion trends but which is cultivated consciously. 

For SATISFACTION, we traveled back in time to ride the psychedelic waves of the groovy 1960s and ‘70s. The iconic, trippy wavy designs were everywhere at that time: clothes, prints, illustrations and even furniture. 

The flower power movement of the late 1960s and early 1970s is reflected in some of the floral patterns and embroidery in SATISFACTION. Some pieces even evoke traditional Hungarian folk motifs. The DAIGE original prints and patterns are always the highlights of each collection. 

Whenever we put together a collection, we aim to provide a full wardrobe experience. Meaning that alongside the statement pieces and unique patterns we always include wardrobe basics and more laid-back items you can pair with anything. We know from personal experience that the way we dress on a certain day depends on our mood, our emotional state and the plans we have for the day. 

Speaking of rock stars, the main muse behind our collection was none other than Mick Jagger. His daring style that defined an entire generation lent that rock and roll attitude to SATISFACTION. 

Jagger loved bold colors and wore them fearlessly. The warm fall colors in SATISFACTION spiced up with fuchsia, pistachio green and neon orange reflect his fashion-forward thinking.

You can also find direct references to his iconic looks in the flowy, open front shirts, large collars, faux fur jackets and exciting prints and patterns in our collection. Jagger wasn’t afraid of challenging societal norms: his gender-bending choices continue to inspire artists to this day. 

His girlfriends and wives were also style icons in their own right, several pieces in the collection, like MARIANNE, JERRY or MARSHA bear their name.